Adam blends social web strategy consulting, customer relationship management strategy, digital public relations and business and product development for an innovative set of consumer client brands.

Adam’s book ‘There is No Secret Sauce’ has quickly become one of the definitive books on social media strategy today.

See more of Adam’s work at Adammetz.com

Produced by Kirk Mastin | lofihistyle.com

FUTUROOM is an experiment in hyper-local and Social Media news reporting on a national level in the Czech Republic.

This is a story of how a national news organization was built from the ground up, based on hyper-local journalism and social media.

The finished film will be posted as soon as it is done.

Technical details:

This film was story-boarded and shot in four days.

I used a Canon HF100 camcorder, a Sennheiser Evolution G2 wireless lavaliere kit, a Manfrotto Modo tripod, and for some sequences, a Sony T500 point and shoot camera.

Total value of my equipment: $1350

Is this truly lo-fi? In this case I would say yes. This is the cheapest I could make this type of film: HD, great sound and steady shots with a tripod.

This entire setup fit inside of my small laptop bag. I had a portable shooting/editing setup wherever I went, and it was incredibly discreet and convenient.

I hope to shoot many more projects with this same setup.

-Kirk

Lo-Fi, Hi-Style in Prague: Kirk Mastin Speaks at FUTUROOM.CZ from Lo-Fi, Hi-Style on Vimeo.

Straight out of the program:

In fact, the iPhone (using the jailbroken app, Cycorder) compares favorably to the original Flip Video Camera in almost every way.

But like the Flip Video camera, the iPhone lacks image stabilization, making it imperative to use a tripod for best results.

In this tutorial, I will show you how to make an iPhone tripod. I will also show you some footage from a steady, stable iPhone.

To make the iTripod you will need:

1 metal, spring-loaded clamp
1 1/14″ nut
1 tube of metal bonding super glue

All of this should cost around $5.

-Kirk

*the first part of this video was shot with a Canon HF100.

Related articles by Zemanta

• Steadicam Smoothee for iPhone stabilizes that grainy video (dvice.com)
• Steadicam for your iPhone? Looks like it works, but… why? (crunchgear.com)
• SteadiCam For the iPhone Makes It Steadier, Less Portable (techstartups.com)

I spoke specifically to the Broadcast Education Association at a panel called The Pedagogy of Television Production in the Age of YouTube.

What did I talk about?

1. What traditional broadcast journalists must learn from the film making vocabulary of YouTube.
2. How the traditional media is flipped on its head by the rise of the amateur.
3. How broadcast journalists can save themselves by being their own brand and marketing their work independently.

(This video contains an abbreviated version of my speech.)

*In the spirit of lo-fi content creation, this video was shot using a Sony T500 digital point and shoot camera.

-Kirk

Lo-Fi, Hi-Style Profile: Photographer Michael Hanson from Lo-Fi, Hi-Style on Vimeo.

In this interview Michael shares his story and gives advice to those seeking to make a similar transition from amateur to pro.

Starting your own photography business can be intimidating but if you focus on a few things, it will seem a little less daunting.

Shoot as much as you can so you can figure out your style.  Very few people can shoot food, wildlife, lifestyle, photojournalism, portraits, fashion, etc.

It is much easier to nail your style and market yourself with that style in mind.   Plus, you’ll be happier shooting what you like and not trying to do everything.

It took me a while to get used to the ups and downs of freelance. For a few years in the beginning, it might be weeks between assignments and how you handle that down time can determine your success as a freelance photographer.

Lastly, a tip when shooting a portrait is being aware of your subject before you start shooting.  Notice how your subject looks before he/she knows the camera is being pointed at them. This might be the pose that makes them most comfortable and you might want to keep them in this pose when shooting.

Five things to remember:

1. Starting a business: Shoot a ton so you know your style and focus on that style. Try not to shoot food, wildlife, lifestyle, photojournalism, portraits, fashion, etc. Narrow your style to what makes you happy and what you can realistically market.
2. Running a business: As a freelance photographer, you might go weeks between assignments before you get really busy. Understand the business is made of ups and downs and how you handle those shifts can determine your success…(and moods!)
3. Portraits #1: Notice the position your subject is in before shooting. This might be the most comfortable position for them and can be useful during shooting.
4. Portraits #2: Humans are vertical, try to shoot some portraits horizontally. It shows a sense of place and puts the subject in an environment.
5. Don’t give your images away for free! You will never make money, nor learn how to make money by giving work away for free. You have to make a profit to stay in business and get good at what you do.

-Michael Hanson

To see Michael’s portfolio go to:

michaelhansonphotography.com/

When a rag-tag trio of tourists visit Mumbai after the terrorist bombing, it’s Lock Stock and Two Smoking Barrels meets Bollywood.

Seriously though, this is a mini trailer showing the style that the film will be created in.

The entire film is shot with a Sony T500 point and shoot camera and a Canon DSLR.

The idea is to create a compelling film with two common pieces of technology: a point and shoot camera (with video), and a DSLR.

In my case I use a Canon 5D.

I realize that the 5D is a bit more expensive than some entry level cameras, however a Nikon D40 or Canon 30D would achieve the same purpose when creating a Hi-Def film.

Hang on, the rest is coming soon

-Kirk

This film explores how the media landscape is changing, as the traditional media gate-keepers (print, radio and TV) are being challenged by the rise of the amateur content creator.

With the barriers to technology and distribution becoming nearly non-existent, how will traditional media compete with the masses who will produce work for free?

-Kirk Mastin

-Kirk

To learn more about the book go to RainCityFix.com !